An SEO title is a title that has been optimized for search engines. It is a key part of on-page SEO, as it helps search engines understand the content of a webpage and determine its relevance to a particular search query. A well-written SEO title can also help a webpage rank higher in search engine results pages (SERPs) and increase its visibility to potential customers.
There are several factors to consider when crafting an SEO title:
- Keywords: Including relevant keywords in the title can help search engines understand the content of the webpage and improve its ranking for those keywords.
- Length: SEO titles should be concise and to the point, typically no more than 70 characters. Longer titles may be truncated in SERPs, making it harder for users to understand what the webpage is about.
- Relevance: The title should accurately reflect the content of the webpage and be relevant to the target audience.
- Branding: Including the brand name in the title can help increase brand awareness and improve the credibility of the webpage.
Overall, an SEO title is an important part of a well-optimized webpage. It helps search engines understand the content of the webpage and can improve its ranking and visibility in SERPs.